While I love seeing my own ideas take off, I’m even more excited by the prospect of helping develop a universal formula for success. It pushes technology forward, challenging us as human beings to think and to evolve.
相比看着我们的想法得到达成，笔者对于这类想法可以创导致功的预期更感觉开心。它可以推进科技的进步，促进人类的考虑与进化。
You probably have at least a slight notion of an idea in mind, but if not, I can give you a little insight on where good ideas come from. The first piece of advice is this: don’t get held up on the idea. Don’t think of an idea and attempt to figure out all the small details right away. Take the idea and run with it.
你或许在心中也有一个非常小的想法，假如没的话，笔者可以给你一点点提示。第一你该如此做：不要拘泥在这个想法上。不要觉得一个想法就可以解决所有些事情，而应该把这个想法好好地借助起来。
So where do ideas come from?
那样，这类想法的来源在哪儿呢?
1.Your world
1. 你的身边
These are the spontaneous ideas that hit you in your everyday life. The appliance in your kitchen that desperately needs another function, the underutilized advertising opportunity in your morning commute, or the piece of software we know could optimize our workday.
这类都是日常忽然想到的想法。厨房工具需要更多的新功能，早餐上班时未被充分借助的广告机会，或者大家工作所需的优化工具。
We tend to move through life quickly and accept things for what they are, but when you slow down and start to question the things around you, you’ll find yourself inspired. Many of these ideas you’ll throw out || too expensive, not enough of a target audience || but once you start to see the world around you as open market for opportunity, you’re bound to find a couple of ideas with real potential.
大家总是都追寻迅速的生活并同意事情的本质，但当你放慢脚步，考虑身边的这类东西时，你会发现想法就这么产生了!不少想法——有的太昂贵，不足以找到知音——但一旦你开始把身边的这类东西当作一个机会的开放平台，你就肯定可以得到不少真实潜在的想法。
2.Your "bad" ideas
2. 你的“坏”想法
Some of us are blessed with inspiration all the time. We come up with ideas constantly throughout the day, laughing many of them off as unrealistic, shirking others as poor concepts. You’ll find that the more bad ideas you have, the more potential good ideas you’ll have as well.
有的人总能获得很好的想法。天天大家的脑海里都产生不一样的想法，大家会嘲笑那些想法都不显示，其他人的想法都是不好的想法。但你会发现，你所想的“坏”想法越多，你的潜在的“好”的想法也会越多。
Keep a note open on your mobile device or a notebook and write down every idea you have, no matter how foolish or grandiose it seems. When you go back from time to time to review the list, you may see the more realistic, accomplishable side of some of those ideas.
维持可手机的笔记功能的随时待命或随身携带一本笔记本，在有任何想法的时候把它写下来，无论它们看着多么愚蠢或多么伟大。当你时不时查询这类记录的时候，你就可以发现某些想法更现实，更可行。
Reading that list off to others can also be a launch point to discussion and the development of those concepts into something legitimate.
把这类想法向别人表达出来，也可以抛砖引玉，激起新的讨论和实行。
3.Collaborations
3. 与人协作
Sometimes you have an idea that can’t quite round out to completion, an idea that is half|baked, so to speak. Some of the world’s best new inventions are not the efforts of one person, but a collaborative effort. Conversations with others in your field, even those you connect with on the Internet from the other side of the world, can lead to higher|level inspiration.
有时你的想法并非一个完整的定义。世界上的一些最伟大的创造都不是靠一个人的努力，而是与别人的协作。在所在范围与别人交谈，准时是互联网上处于世界另一端的人，也能给你不少的想法。
Discussing your concepts with a colleague can lead to the realization that while individually, you’re only halfway there, together, you’ve struck gold. Even casual conversations with friends or coworkers can lead to development.
跟同事们讨论你的想法，相比单枪匹马只能达成一半的状况，可以把它们更好地付诸实践。即便时平时的闲聊也能让想法提高到新的高度。
4.Friends and family
4. 亲朋好友
You don’t have to limit your collaboration to other business|minded folks either. Really listen to your friends and family. By paying attention to their daily complaints, you have the opportunity to find room for improvement in their lives as well as your own.
同时，你也不必限制自己与其他拥有商业头脑的亲人的合作。认真听取亲友的建议。多注意他们的诉求，你就有更大的空间提升他们与我们的生活质量。
5.Ask around
5. 寻求周围的人帮忙
If you feel that you are bound for entrepreneurship, you can always ask potential clients for ideas. Much like finding weaknesses in your own company, you can call companies in the market you are interested in, and ask them what issues they need to deal with on a regular basis. If they all share a common issue || there’s your idea. Make that. After all, you know they will buy that product.
假如你觉得自己想要成为一名企业家，你就应该多问问潜在客户的建议。正如发现企业的弱势，你也能联系所在范围的所有公司机构，知道他们运营公司所需要解决的平时问题。假如他们反映的问题都是一样的，那样这就是你的想法来源了。努力达成它吧，毕竟你了解他们会购买你的商品。
Most important, write your idea down! On your phone, tablet, and/or in your notebook, jot down your overarching concepts, as well as the smaller ideas that go along with them. You’ll find that once an idea hits, your thoughts will come in fast and furious.
非常重要的是，把想法写下来!无论是电话，写字板，还是笔记本，把大大小小的想法都写下来，你就会发现一旦出现新的想法，你的想法就会源源不断地涌过来。
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（责任编辑：何莹莹）
